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  1. #1

    What makes Crowdfunding projekt successful?

    I'm pretty sure you have interesting opinions.
    As for me, a key to success is not only just being noticed. The main thing is a uniqueness and a way to deserve attention. No less important is to realize that this idea is real and what audience is desirable (in one word to create a buzz factor).
    I know you want to add something.

    *project
    Sorry for my poor attention to detail

  2. #2
    1. Unique product or service
    2. 2 months of prelaunch (minimum)
    3. Drive traffic to a landing page to capture emails.
    4. Build anticipation
    5. Reach out to bloggers and media 3 weeks prior under embargo.
    6. At press stage you can tell if your idea is really that good
    7. Launch
    8. Continue press outreach
    9. Update and solicit comments from backers
    10. Add in stretch goals
    Hana

  3. #3
    Junior Member
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    Jul 2017
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    COMMUNITY BEFORE AUDIENCE
    One thing that gets everyone all hot and bothered about crowdfunding is access to thousands of people who are just waiting give money to a worthy cause or project. What are the chances someone (and a significant enough number of someones at that) will stumble across your project amongst thousands, if not millions of other ideas competing for their attention and dollars? Pretty slim.
    POWER OF STORY
    The crux of a successful crowd-funding project lies in the story. A dull story yields poor results and often, failure to reach project goals. A good story, on the other hand can elicit a viral response, increase the reach of your organization and produce better-then-expected results.

  4. #4
    Member
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    Through interviewing hundreds of Kickstarter and Indiegogo project creators, we’ve found that successful projects tend to:

    Start planning well in advance - prepare to spend up to several years preparing your product, and several months getting marketing materials ready
    Have a compelling video - this is the first thing potential backers see, so it needs to draw in their attention
    Have organized, appealing rewards - they should be easily digestible and simple to choose from
    Use Facebook ads - hands-down this is the easiest, most cost-effective way to drive people to your project.

  5. #5
    Super Moderator
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    Quote Originally Posted by Cavender View Post
    Through interviewing hundreds of Kickstarter and Indiegogo project creators, we’ve found that successful projects tend to:

    Start planning well in advance - prepare to spend up to several years preparing your product, and several months getting marketing materials ready
    Have a compelling video - this is the first thing potential backers see, so it needs to draw in their attention
    Have organized, appealing rewards - they should be easily digestible and simple to choose from
    Use Facebook ads - hands-down this is the easiest, most cost-effective way to drive people to your project.
    Hey thats great info. Do you have a website or something to read more about these interviews?

  6. #6
    Junior Member
    Join Date
    Nov 2017
    Posts
    5
    Nice, those are some good tips. What do you guys think about buying "backer email lists" people offer?

  7. #7
    Senior Member
    Join Date
    Dec 2015
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    180
    .
    taichinhhanaHN

    Good checklist.

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