I worked hard writing up this step-by-step guide to pitching crowdfunding projects to press, based on my experience working on both large and small campaigns.

It includes a pitch template and an example press kit, along with tips on how to find relevant publications, how to find emails for the journalists you need to contact, what to include in your pitch and press kit, pros and cons of working with PR firms, and tons of other advice based on experience.

I'd love to hear what worked for people who have run campaigns or if you know of any other good tips! Here is the post: